Sunday, 12 August 2012

Does Mobile Marketing Work for Real Estate Agents and Brokers ...

No business segment benefits more from mobile marketing, than people who are involved in real estate. Mobile text marketing allows realtors? to reach out to customers in ways never dreamed of before. From buyers to sellers, mobile text marketing gives you an advantage that you can?t afford to lose.

Imagine a couple is out for a Sunday drive looking at homes that are for sale. When they see a home that may interest them, they?re forced to write down the agent?s name, the office phone number and then call the next day. By that time they may have lost interest or get another real estate agent if you?re not in the office when they call. This means you?ve lost a potential customer and often a large commission.

Today?s internet savvy real estate person is using mobile text marketing to capture those customers immediately. By putting a keyword on your real estate signage you can have people texting that code and in minutes they?re receiving detailed information about the house. Delivering this information quickly is especially important, as a person sits outside the house you have listed for sale. It also gives you the chance to receive a commission on both sides of the sale, thereby increasing your yearly income dramatically.

By using text messaging marketing, potential buys can immediately receive details of the property, access to an image gallery and your personal contact information. You also have the option to include a map of the area showing where local schools and shopping are located and a number of other features you may want to include. Since you have your phone with you at all times, you can immediately follow-up with the buyers or contact them when you feel the time is right.

Every real estate agent understands the importance of getting a commission on both sides of the sale, and knows how this can make a big difference in their bottom line. It can also mean that the person who?s looking for a new home also has one to sell. Getting their listing can boost your profits even more. Mobile text marketing is effective, quick, and enriches both the agents and the buyer?s experience.

Mobile marketing helps agents to stand out from the rest of the crowd and helps to sell homes even faster. Now that your buyers have easy access to a home?s information it puts the seller?s home in front of more people than ever before. Most of all, it?s an impressive selling feature as you work to get a seller?s listing. When you can offer seller?s a service like this they?ll view you as more professional than some of your competition. It?s almost comparable to having an open house 7 days a week.

When interested parties receive the home?s information it focuses exclusively on that one property. But, you now have their contact information and can offer to show them other homes in that price range.

Today?s generation wants instant gratification and when they don?t get it they?ll move on to someone else who can service them better. Sellers are more demanding than ever before, and being able to show them a list of the tools you offer to get their home sold quickly puts you ahead of the pack. Mobile marketing when demonstrated to a seller is very impressive.

Mobile text marketing can be used in conjunction with print ads, flyers, handouts at open houses, as well as signs on the front lawn. The more you can engage your customers and stand out from the crowd the more likely you are to be successful.

Tags: advertising with mobile phones, build customer database, effective mobile marketing, local mobile phone marketing, mobile marketing, mobile marketing for local restaurants, restaurant higher profit

Source: http://localleadgenie.com/does-mobile-marketing-work-for-real-estate-agents-and-brokers/

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